May 29, 2025 by LUCY
At the heart of our brand is a team of passionate leaders who bring creativity, integrity, and vision to every piece of clothing we create. Our management team combines years of experience in fashion, business, and marketing with a shared love for childhood joy, comfort, and style.
CEO – DR. Allan Shivashi
As the visionary behind our brand, Dr. Allan Shivashi founded this company with a simple belief: that kids’ clothing should be just as playful, comfortable, and inspiring as childhood itself. With a background in soft fabric manufacturing, he leads the company with a focus on quality, ethical production, and bringing joy to families through every product.
“We don’t just make clothes—we help families dress their little ones for life’s most memorable moments.”
Finance Director -Ms. Alishia Bonet
Responsible for keeping our operations running smoothly and sustainably, Ms. Alishia Bonet brings financial discipline and strategic insight to the team. With deep experience in managing budgets for growing brands, she ensures we deliver quality products while maintaining affordability for families.
“Every smart decision we make behind the scenes helps us create more smiles on the outside.”
Marketing Director – Dylan Wiley
Dylan Wiley is the creative force behind how our brand connects with parents and families. From storytelling and social media to seasonal campaigns, he brings our mission to life and ensures our message of comfort, fun, and style reaches our growing community.
“We don’t just sell kids’ clothes—we share a lifestyle built on love, laughter, and little adventures.”
Together, our leadership team is dedicated to building a brand parents trust and kids love—one outfit at a time.